Integrated Marketing Reinvented
Public Relations - As PR and technology experts, we bridge traditional best practices with digital strategies to advance your story with all the right online and offline audiences. We produce Social Media Releases that utilize video and images that can be syndicated to reach influential bloggers equally as much as traditional reporters.
Media Training - In today's world, you need to be prepared for influential bloggers as well as traditional reporters. What you say or write could become part of the permanent record online. We'll prepare you for broadcast, interactive and traditional media so you'll better control the message and your brand.
Website Design and Development - We believe a website should be the perfect confluence of strategy, design and functionality. When synchronized, these attributes result in a highly effective and memorable website that is optimized for search and social media results, including video, RSS, blogs and lead generation tools.
Social Media Mapping - You can't just put up a Facebook page and expect customers to become fans. Like every other marketing channel, social media needs a strategy aligned with your business goals. It should be measurable. We develop social media maps that define goals, execution and measurement to ensure the proper integration of this important channel into your marketing mix.
Advertising - The iconic adman, Bill Bernabach said "An idea can turn to dust or magic, depending on the talent that rubs against it." We'll partner with you to transform your brand, new products or your business strategy into magic.
Search Engine Optimization (SEO) - Almost every purchase begins with a Google search, making SEO an integral requirement of any marketing campaign. You must align the keywords your customers use to search for your products and services with the way you sell them, or they will never find you when they search online.
Event Marketing - We offer the creative ideas for your event or conference, and then manage all the practical details so your investment translates into the most successful gathering possible.